Traditional direct mail offer
“One mailing piece is a $1,000,000 winner. Bring yours in to see if you’re a new millionaire!”
How it works:
- SCA identifies one mail piece that is a grand prize winner
- Mail goes out to your house or external list
- Recipients scan the piece at your property to find out if they are that pre-selected new millionaire
SCA’s data-driven approach and experience can guide you to optimized response rate, all with a fixed fee that’s a fraction of the grand prize value. We know how to get your mail recipients to read, retain the mailer, and come on site to see if they’ve won.
Mail with online conversion
How it works:
- Start with the traditional mail approach, plus provide the web address for a digital game that’s customized with your brand
- Use the secure SCA gamification platform to get players excited about your casino’s special events, promotions, entertainment
- Capture opted-in contact information to support future marketing efforts
- Choose from over 150 proven game formats to entertain players, offer vouchers and coupons, and tie into your social media to spread the word and reinforce your brand
This proven approach combines the best of traditional and digital marketing in one economical promotion.
Digital Marketing with Enhanced Gamification
How it works:
- Master gamification in your digital marketing, at a fraction of the deployment time and cost of building it yourself
- Reach Millenials and Gen-Z’s through their preferred marketing interface
- Increase opens 2-3x, clicks 3-5x, and repeat play
- Offer the chance to win life changing prizes and drive repeat visits to your property
Boost your digital marketing and entertain players while reinforcing your property as the destination of choice.
